Selecting the Best SEO Company in 2013
Search Engine Optimization (SEO) is a very
flexible industry and can fit into any desired shape, one need to play smart in
choosing the best SEO company in 2013. The tactics of online SEO industry isn’t
transparent, many still lag behind in SEO values in the current scenario where
Google has terra-formed through its algorithms. It is wise to determine and
avoid SEO companies that trick both- client as well as system.
It requires a long list of optimization like
content, linking, structure etc. The optimizers in the past used methods like
adding keywords and tags used social media to make the site popular which
seemed successful during the recesses of internet but did not survive in the long
run and was filtered out by Google.
Resellers are good at closing deals but manage
their work through outsourcing them to counterparts. They are more concerned to
increase client base.
Cookie Cutters are big companies that have old
clients, whom they manage to trick with sophisticated reports and smart looking
SEO software. Such SEO’s are generally not updated with current trend and
modifications in the industry.
Followers are medium sized SEO firms whose main
focus is to gain fame, generate more profit mostly at the expense of clients in
return of short term results and are often found aping larger SEO firms.
Guy next door are those who offer SEO services as
a second profession and lack the basic knowledge or resources, might be because
they cannot afford mainstream SEO software.
Company Next door is small companies limited to a
room that have few larger contact contacts which keeps them going.
Say No to companies that guarantee over the night
top rankings and submits website to many search engines and directories.
The Genuine company- always has references and
testimonials from real clients and plans strategy in transparent way which one
can easily grasp. They are well updated with recent trends of the industry and
follow optimization accordingly. Moreover, each payment is recorded in a clear
form.
Measuring SEO success
This is obtained through traffic reporting, rank
in search engine and conversion rate. One can check for increase in ROI and
percentage increase in traffic for better idea.seo services jaipur..
A good SEO will always prioritize long term
effort, will keep-up with algorithm updates and will watch and take corrective
actions to make the online business successful.
